Marketing and Design Strategy
Creative strategy
My creative approach is shining a light on what makes a project special and involving team members in the process. Everyone has something to offer, and we achieve more by collaborating.
My most recent work has been with Princess Highway, a beloved Australian fashion brand, part of the Gorman and Dangerfield retail group. We have achieved strengthening the visual identity of the brand across social media, e-commerce, and advertising, as well as building valuable relationships with strategic partners like ABC Organic Gardener, Frankie Magazine, The Melbourne International Flower and Garden Show, and Veggie and Flower Garden Seeds.
The human touch
My skills thrive with community-centred projects, where inclusion and diversity are encouraged.
L’Arche Internationale is a non-profit organisation with a presence in over 56 countries that supports people with intellectual disabilities. Through our different channels and the help of a truly dedicated team, Mexico’s project of an inclusive art workshop became a reality, bringing new volunteers, partners, donors, and fundraising campaigns that keep this space running to this day.
A peek at more branding projects I’ve worked on:
